Online Store
Finding the right custom apparel and merchandise should feel easy, not confusing or pieced together across a dozen different places. At Betty Lou Designs & Graphics, our online store gives schools, sports teams, businesses, and organizations a simpler way to order branded apparel and custom products with support from a real local team. We are a family-owned and operated shop based in Kendallville, IN, and we work hard to make the process personal, flexible, and straightforward. Whether you need spirit wear, team gear, business apparel, or a custom online store built just for your group, we are here to help make it happen.
A Better Way to Order Custom Apparel & Merchandise
Our online store is designed for groups that want convenience without losing the personal touch. Instead of trying to coordinate orders manually, sort through endless emails, or guess at product choices, you can work with us to create a more organized ordering experience. We offer access to a wide variety of apparel and products, and we help customers move from product selection to design planning in a way that feels much more manageable.
This Works Well For →
- Schools
- Sports teams
- Businesses
- Clubs and organizations
- School staff groups
- Community programs
If your group needs branded merchandise, team apparel, or spirit wear, our store setup can make ordering easier for everyone involved.
Custom Online Stores Built Just For Your Group
One of the most helpful things we offer is custom apparel stores created specifically for your business, school, or team. These stores are a great option when you want one central place for people to access approved merchandise and place orders more easily.
If you need a custom online store, just reach out to us and we can talk through what you need. Once the store is set up, it can be accessed right on the page for your group. This gives your organization a cleaner, more organized way to handle apparel orders without starting from scratch every time.
Some of Our Custom Stores Include →
- EN Varsity Jackets
- St. John Lutheran School
- Avilla Elementary School
- St. Mary School
- South Side Elementary School
- Oak Farm Montessori School
- Wayne Center
- Kendallville CLC
- Central Noble
- North Side Elementary School
- Kendallville Fire Dept.
That variety shows how useful these stores can be for both school and community-based groups that want a simple ordering solution.
Plenty of Product Choices With Real Support
We know one of the biggest frustrations with online ordering is feeling like you are on your own. That is not how we do things. Betty Lou offers a wide range of apparel and merchandise options, and we help guide customers through the process once they have narrowed down what they want.
You can browse distributor selections for product ideas and preferred styles. Once you have chosen items through SanMar or S&S, you can check out there and we will be emailed directly. After that, we contact you to talk through design options and pricing.
For Augusta and JDS items, there is no direct email option, so you can simply note the products you are interested in and send us the item numbers for pricing. From there, we keep the conversation going and help move your project forward.
Most Products Are Made In-House
Another thing that sets us apart is that most of our products are made in-house. That matters because it gives us more control over quality, communication, and turnaround. It also means you are working with a local shop that is hands-on with your order instead of passing everything off to a third party.
When customers work with us, they know there is a real team behind the order, paying attention to the details and helping make sure the final product looks the way it should. For schools, sports teams, and organizations that care about consistency, that local involvement makes a difference.
More Than Just Apparel
While the online store is a great place to organize clothing and merchandise orders, our work goes beyond shirts and hoodies alone. Betty Lou Designs & Graphics can also help with custom logos, spirit wear, trophies, awards, vinyl lettering, engraving, ribbons, magnets, fundraisers, and more.
That broader range is helpful for groups that want to keep multiple branded items connected under one trusted local source. It also makes it easier to build a more complete look for your team, school, or business without having to manage several vendors at once.
Design Help When You Need It
Some customers come to us knowing exactly what they want. Others need a little inspiration before they are ready to move forward. Both are completely normal. If you are looking for ideas, you can explore our design gallery and get a better feel for what is possible before finalizing your order.
Once we hear from you, we help talk through design options, pricing, and the best way to bring the project together. We want the process to feel collaborative, not overwhelming.
Why Customers Choose Betty Lou Designs & Graphics
We are proud to be a family-owned and operated business serving our local community with personal service and dependable work. Customers choose us because they want more than a generic online order form. Why customers work with us:
- Family-owned and operated
- Based in Kendallville, IN
- Most products made in-house
- Custom online stores available
- Wide variety of apparel and merchandise options
- Design guidance and pricing support
- Local delivery available
- Free estimates
- Appointments available for convenience
Custom Online Stores
Frequently Asked Questions
They are especially helpful for schools, sports teams, businesses, and organizations that need a central place for custom apparel and merchandise orders.
Just reach out to us to talk about your group’s needs. We will work with you on setting up a store built for your business or team.
For SanMar and S&S, you can check out, and we will receive the order details directly. For Augusta and JDS, send us the item numbers you want, and we will provide pricing.
Most of our products are made in-house, which helps us maintain quality and stay closely involved with your order.
Yes. We can discuss design options with you directly, and you can also look through our design gallery for inspiration.
Yes. We also offer items like trophies, awards, magnets, ribbons, engraving, vinyl lettering, and fundraiser support.
Start Your Custom Store or Order With a Local Team
At Betty Lou Designs & Graphics, we want ordering custom merchandise to feel easier, more personal, and a lot more organized. Whether you are putting together spirit wear for a school, apparel for a sports team, or branded products for a business or department, our online store options give you a practical way to make it happen. Reach out to us today to talk about setting up a custom apparel store or getting started with your next order.
