Custom Merchandise in Kendallville, IN
When your school, team, or organization needs custom merchandise, it helps to have options and a local team that can actually walk you through the process. At Betty Lou Designs & Graphics, we offer a wide variety of apparel and product choices so you can build merchandise that fits your group, your style, and your budget. Whether you are ordering for a school fundraiser, team spirit wear, staff apparel, or event gear, we make it easier to sort through the options and move from product ideas to finished custom merchandise with real support along the way.
Merchandise Options for Schools & Sports Teams
A lot of our merchandise work is built around schools and sports teams because those groups often need apparel that feels organized, consistent, and easy to order. Maybe you need shirts for students, hoodies for players, warm-ups for coaches, or spirit wear for families and supporters. Maybe you need multiple apparel styles so everyone can find something that works for them.
We Create Merchandise That Supports →
- School spirit wear
- Sports team apparel
- Staff clothing
- Fan gear
- Club and organization merchandise
- Fundraiser apparel
- Event-specific products
Our goal is to give you enough variety to make the merchandise useful and appealing without making the process harder than it needs to be.
A Wide Selection from Trusted Distributors
We offer a broad range of merchandise and apparel options through our distributor selections, which gives customers plenty of room to choose the right products for their group. Customers can browse selections from distributors like:
That variety helps when you are trying to balance comfort, performance, style, and price. Some groups want classic school apparel. Others want athletic performance wear, outerwear, or accessories. Having access to multiple sources makes it easier to find the right mix.
How the Ordering Process Works
We try to keep the merchandise ordering process as simple as possible. Once you browse the distributor selections and choose the items you want, the next step depends on which distributor you are using. For SanMar and S&S, you can check out through their system, and we will be emailed directly. After that, we will contact you to talk through design options and pricing.
For Augusta and JDS, there is not an email option built into the process, so you can simply make note of the items you are interested in and email us the item numbers. From there, we will follow up with pricing and talk through the next steps with you. That process gives you freedom to browse while still keeping us involved in the important parts, especially design and final pricing.
Design Help That Makes Your Merchandise Feel Custom
Choosing the product is only one part of the project. The design is what makes the merchandise feel like it belongs to your school, team, or group. Once we hear from you, we work with you to discuss design options and pricing so the finished items look the way you want them to.
Some customers come in with a clear idea already in mind. Others need help shaping the concept. Both are normal, and we are happy to work with either starting point. If you need inspiration, you can also look through our design gallery to get ideas before finalizing your merchandise plan.
We want the final result to feel thoughtful, wearable, and true to your group.
Great for Spirit Wear, Fundraisers, & Group Orders
Custom merchandise can do more than just give people something to wear. It can help build pride, create a stronger sense of identity, and even support fundraising efforts. That is one reason schools and sports teams come back to us for repeat orders and seasonal updates.
Merchandise is Useful For →
- Back-to-school apparel
- Booster club sales
- Team warm-up gear
- Tournament and event shirts
- School fundraiser items
- Staff appreciation apparel
- Parent and supporter merchandise
When the ordering process is organized well, and the merchandise looks good, people are much more excited to buy and wear it.
Why Customers Choose Betty Lou Designs & Graphics
At Betty Lou Designs & Graphics, we are a family-owned and operated business, and we believe custom merchandise should come with real communication and personal service. Customers choose us because they want more than a product catalog. They want a local team that can help them sort through choices, answer questions, and guide them through the process.
Why Work With Us →
- Wide variety of apparel and product options
- Merchandise support for schools and sports teams
- Access to multiple trusted distributors
- Help with design options and pricing
- Inspiration available through our design gallery
- Friendly, local service from a family-owned business
We know group orders can feel overwhelming at first, so we do our best to make the experience more manageable from the beginning.
Finding the Right Products for Your Group
Not every group wants the same type of merchandise. A varsity team may want performance wear and outer layers, while an elementary school may want softer everyday spirit wear for students and families. That is why browsing the distributor selections first can be so helpful. It lets you think through what your group will actually wear and what price range makes the most sense.
With options from brands and suppliers like Augusta, Holloway, High Five, JDS, S&S, and SanMar, there is room to build a merchandise mix that fits your goals instead of forcing everything into one category. We help take those choices and turn them into a more polished, custom result.
Frequently Asked Questions
Our merchandise options are especially popular with schools and sports teams, but they can also work well for clubs, organizations, and events.
Browse the distributor selections and choose the products you are interested in. After that, we will help with design options and pricing.
For SanMar and S&S, we receive an email directly when you check out. For Augusta and JDS, you will need to email us the item numbers for pricing.
Yes. Once you choose your merchandise, we will contact you to discuss design options and pricing.
You can look through our design gallery to get ideas before finalizing your products.
We offer a wide variety of apparel and products, so there are usually multiple ways to build merchandise for your group.
Start Building Your Merchandise With Us
The right merchandise can bring a group together, build excitement, and give people something they are genuinely proud to wear. At Betty Lou Designs & Graphics, we make it easier to explore product options, get design help, and create merchandise that fits your school, team, or organization. Whether you already know exactly what you want or you are still narrowing it down, we are here to help you move from ideas to finished custom gear. Reach out to us today and let’s get started.



